Vodafone Adopts CUJO AI’s QoO Metrics for Multi-Market Broadband Rollout

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CUJO AI said in an announcement distributed by PR Newswire on October 6, 2026, that Vodafone has selected its Quality of Outcome (QoO) network-measurement technology for deployment across several of the operator’s European markets. The technology is already deployed in a live Vodafone broadband network, with further rollout underway across Europe.

According to the company, the deployment brings Quality of Outcome to millions of Vodafone gateways (customer-premises equipment) while supporting the operator’s Low Latency DOCSIS initiative. Vodafone has already tested QoO with Low Latency DOCSIS technology to assess how network improvements translate into better performance for applications such as gaming, video conferencing, and cloud services.

“Network quality should ultimately be measured by what customers can successfully do with their connection,” said Remko Vos, CEO of CUJO AI. Vos said the company helped develop Quality of Outcome to connect network engineering with the experiences that matter to users, and called Vodafone’s deployment across multiple markets an important step toward making outcome-based network measurement an operational reality at scale.

CUJO AI said Vodafone has been a significant supporter and promoter of the framework, contributing an operator perspective to its development, and described the operator as the first major operator to deploy Quality of Outcome at scale across live broadband networks.

Oscar Gallego, Director of Home Technology & Products at Vodafone, said delivering an excellent broadband experience requires looking beyond headline speeds to understand how the network performs for the applications customers use every day.