Models & tools · 24 Sep 2026 · 16:03 CEST
Meta puts its AI assistant on a keychain

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Mark Zuckerberg said Meta’s new personal AI agent Muse has become the “centerpiece” of his AI vision, as he unveiled a new handheld AI “charm” device that will feature the interactive assistant.
The Meta chief used the company’s annual Connect event at its Silicon Valley headquarters to announce Muse Charm, a small pendant-like device that fits on a keychain and is activated by a fingerprint sensor.
The device, which features a screen showing the Muse avatar, will also have real-time voice interactivity and is set to be released in December.
“If you’re not wearing glasses, this is going to be by far the fastest way to talk to your Muse and to show what’s going on around you,” the chief executive said.
Muse, development of which was first revealed by the FT in May, has helped change the momentum of Zuckerberg’s huge bet on AI, quickly becoming the most downloaded app on both the Apple and Android app stores in the US since its launch two weeks ago.
The easy-to-use app offers consumers a team of autonomous bots to carry out everyday tasks, such as ordering groceries, booking travel and organising finances.
Zuckerberg on Wednesday also announced new capabilities for Muse, including the ability to have live conversations with the interactive AI assistant, and insisted that it has “state-of-the-art privacy and security.”
The Meta founder has come under increasing pressure from Wall Street as he pours billions
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Ars Technica AI · 24 Sep 2026 · 16:03 CEST
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