Models & tools · 29 Sep 2026 · 17:12 CEST
Instinct founder said more than 50% of transactions on the platform are travel-related

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Almost every AI tool’s demo shows a user sparring with the assistant to book travel, as it seems to be the most frequent use case. The viral Instinct agent is no different, as it sees more than 50% of transactions on the platform for travel, the company’s founder, Noah Shinn, said in a recent podcast.
In an interview with investor Patrick O’Shaughnessy, Shinn also mentioned that the invite-only platform is approaching a billion dollars in annual transactions. He didn’t specify what the calculation behind this rate is, though.
“People who are not on Instinct use travel agencies (or sites) to book hotels or flights. What’s the benefit of that interface? They properly unify different hotel chains, airlines, and services, and present them in a nice way for users, who have the option to check out immediately,” Shinn said.
“I think there is a better experience with Instinct or other interfaces where users can say, ‘Hey, I need to be in New York tonight; it’s urgent.’”
He mentioned
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TechCrunch AI · 29 Sep 2026 · 17:12 CEST
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