From assistance to execution: How enterprises put AI to work

Two new reports show how AI adoption is spreading across firms and workers—and what frontier organizations are doing differently. Organizations are expanding both where they use AI and what they ask it to do. Enterprise AI is moving from assistance to execution, yet not all firms are making that transition at the same pace.

Frontier firms—those in the top 10% of AI usage each month—now generate 8.3× as many output tokens per active user as typical firms. The measure is a proxy for depth of use, and the widening gap appears alongside greater adoption of capabilities that connect agents to company context, tools, and repeatable workflows. Today we are publishing two complementary studies that examine this shift.

Enterprise Signals leads with a practical view of agentic AI across OpenAI’s enterprise customer base, including what frontier firms are doing differently and where agentic work is spreading. The companion working paper, How Organizations Use AI: Evidence from ChatGPT⁠, examines how adoption grows across companies, roles, and levels of seniority. Together, the studies point to a practical enterprise agenda: connect agents to the…